Wednesday, November 14, 2007

Travolution@PhoCusWright 07 - Anti-Long Tails

Okay - so the theme of the conference is 'Braving the Long Tail'.

However...

Michelle Peluso from Travelocity reveals a not-so-Long Tail side when she says: "I don't think we will become specialist content experts."

Steve Barnhart, chief executive of Orbitz Worldwide, at the beginning of his keynote after lunch, raises a few laughs when he highlights the irony of hosting a conference about the Long Tail of Travel in the "fat part" of travel's long tail: Orlando.

Kevin May, editor, Travolution

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