Thursday, November 15, 2007

Travolution@PhoCusWright 07 - Long Tail factoids etc

  • Johnson & Johnson's corporate travel budget totals $915 million a year - but only $272 million is spent on flights and hotels. The rest is on "Long Tail" products such as car hire, ancilliaries, taxis.

  • 64% of online business travellers bought an event ticket during their trip.

So what you like about Ronald Reagan, but here's a nice quote:

When we come to the edge of our known world, we're standing on the edge of the infinite.

Kevin May, editor, Travolution

1 comment:

Stephen A. Joyce said...

This is exactly the kind of information that sme suppliers need to get them motivated about online booking technologies. Thanks for the heads up Kevin!