[UPDATES at bottom of post]
UK travellers have given a clear signal to the environmental lobby and our recently green-enthused political parties: we don't really care an awful lot about eco issues and will not alter our travel plans.
Or so say the findings of a poll carried out by TravelSupermarket.com.
The survey of 6,000 UK consumers found that half believed international travel is damaging the environment (good news so far in terms of recognising the apparent problem) but 93% have NOT changed where they go on holiday because of environmental concerns.
- Almost half of those questioned do not feel guilty about flying
- Londoners feel the most guilty (25%)
- Two in five said they would never consider a holiday in the UK
- Almost 40% would not be prepared to pay green tax
It shouldn't really be alarming at all for travel companies. What do they expect?
Anyway, what should people do?
- Take fewer "exotic" holidays (that'll coincide with consumers not wanting UK holidays, then)
- Try "mental offsetting" - use energy saving lightbulbs and recycling
UPDATE: Click with Technology has carried out a serioues of Facebook polls in recent weeks. Here is a relevant one to this post.
What would stop you from going on holiday?
- Terrorist activity - 49%
- Exchange rates/£ worthless when travelling - 18%
- Environmental impact of flying - 11%
- Government taxation (eg ADP) - 11%
- Increased mortgage costs - 11%
Technorati tags: environment travelsupermarket