Friday, December 29, 2006

Got to have it five times a year

Trying desperately not to pick on Lastminute.com this week, but it is worth mentioning an email that arrived yesterday to announce the online travel agent's tie-in with celebrity psychologist Honey Langcaster-James.

Apparently consumers should bolster their five-a-day fruit and veg intake with five holidays and short breaks each year!

Lastminute.com's travel director, John Bevan, says:

"Taking around five holidays and short breaks each year will help you stay healthy. Regular breaks from work will focus your mind and give you time to recharge your batteries, as well as ensuring you make the most of your leisure time.”
Erm, well, of course.

Langcaster-James adds her own insight:
“Nipping off for a long weekend or even an overnight stay every couple of months will give you something to look forward to when the stresses of life and work get you down.

"Arranging a few short breaks over the year, rather than just one long holiday, may well be beneficial for all the members of your family."
How touching to know our welfare is never far from the minds of the industry.

Kevin May, editor, Travolution

4 comments:

Anonymous said...

zilly season perhaps??

Anonymous said...

Um, get the government not to charge us this ridiculous air duty tax and we'll be able to travel more frequently.

Some people are lucky to travel once a year, and the additional cost on consumers is going to mean that more families stay at home.

Malvern World Travel said...

Why stop at Five Holidays a Year? as long as theyr'e booking with Us

Anonymous said...

Lee haha! I can't imagine every taking 5 breaks/holidays a year, but I'm having a good go at it in 2007.

Already booked trip to Oslo, Norway in February and then thinking about Riga, Latvia in April.

October, I might be tempted to take a trip to Turkey or Egypt, and New York for Christmas if I have a good year! :D