For very obvious reasons TripAdvisor is to push its three enormously successful Facebook applications onto rival social network MySpace. We got the story this morning.
The trio of apps - Cities I’ve Visited, Local Picks and the frighteningly addictive Traveler IQ Challenge - have attracted six million downloads over the last year, which is impressive.
But we are pondering a few things:
- Is the drive for apps slowing down?
- Many people are members of both social networks, so would it be unlikely (odd, even) if the same user dowloaded the app again for MySpace?
- What is the longevity of a travel app?
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