++Big story - Teletext gets legal with Directline++
Main story here, but we have learned tonight and broken the story that Teletext Holidays has started legal proceedings against Directline Holidays over the Google trademark issue.
Short statement from Teletext, no response from Directline.
This could be the test case practically all the industry has been waiting for in recent weeks.
Messy, messy, messy.
Kevin May, editor, Travolution
3 comments:
Nice link baiting from Directline, imagine how many links this story is going to get them.
Then after a few days, remove the ad and apologise.
Darren: why link-baiting?
Said sort of tongue in cheek, but how many websites/blog are going to write about their trademark issue with Teletext. Links from all this coverage = improved natural search results. = link baiting?
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