Tuesday, March 18, 2008

So this might be one solution to the user tracking issue

...or says AffiliateFuture, when trying to tackle the growing unease amongst consumers - and Sir Tim Berners-Lee, no less - about tracking online user behaviour.

The affiliate network has developed and is patenting a new system which tracks behaviour not through cookies but with a browser-based called VeraciTag.

More details on our news story.

It makes sense, but clearly will rely on consumers not finding out a way to stop this method as well.

Kevin May, editor, Travolution

1 comment:

Alex said...

Hi Kevin
No it doesn't make sense!

Please see ETag tracking / Affiliate Future

In my opinion, this could be a problem down the line