PhoCusWright@ITB08: Getting the measure of a business
PhoCusWright CEO Philip Wolf introduced a new metric at the PhoCusWright Bloggers Summit in Berlin this morning - clout per headcount.
He pointed out that Sabre employs c5000 people; the combined kayak/sidestep operations have 52.
Soundbite aside, the point made is that these 5K people are a cost that the OTAs have to factor in any pricing to suppliers. Metasearch can provide suppliers with a more qualified lead from a lower cost base.
Perhaps.
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