Wednesday, February 27, 2008

Cheapflights US up and running with new design

As reported a month ago, Cheapflights in the US was busily beta testing various elements of its new site.

We published a sneak peak of the new site in our February edition.

The beta is now over and a full relaunch, with new back-end functionality, was unveiled today out of the price comparison site's Boston office.

The top line improvements, according to Cheapflights:

  • Enhanced location-based search function gives travelers more ways to find excellent deals.
  • Gives advertisers new, more profitable ways to target consumers.
  • Changes improve scalability facilitating easy international expansion.
  • An expanded content library covers everything from airport security information and currency exchange rates.
  • Tips on the best times to visit more than 500 highlighted destinations worldwide. This proprietary material is written firsthand by Cheapflights’ own in-house editorial staff.
Expect the UK site to follow suit shortly, or at least by the end of year.

Kevin May, edition, Travolution

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