Wednesday, January 30, 2008

Where we lead...others follow

Never let it be said that the PR machine is bereft of ideas when it comes to producing press releases.

But we are "delighted" - as many a travel press release quote begins these days - to learn that the pink'un was so impressed with our recent post about Newcastle United's Kevin Keegan and his love of dynamic packaging on that it has spun its own version. has seen a massive 23% increase in holiday sales from Newcastle addresses in 2008, compared to the same period in 2007.

Over the same period bookings from Newcastle Airport have also increased by an impressive 16%.
Etc, etc, etc.

No official word on an approach by to Newcastle about replacing Northern Wreck Rock as the club's official sponsor.

Kevin May, editor, Travolution

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