Wednesday, November 14, 2007

Travolution@PhoCusWright 07 - It doesn't fit exactly

Steve Barnhart of Orbitz highlights a good point about the Long Tail of Travel.

Chris Anderson, Wired editor and author of the seminal work, The Long Tail, used the sales of books and audio to demonstrate the economics of the long tail.

But there is a disconnect when it comes to interpreting the model for travel, Barnhart says.

"Travel experiences" are infinite but "travel destinations" are finite.

Kevin May, editor, Travolution

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