Tuesday, October 16, 2007

Germany next for TravelSupermarket?

Have funds, will expand.

This could be the motto for TravelSupermarket as parent company MoneySupermarket looks to spread its wings.

Icero.de was launched this morning for German consumers looking for car insurance price comparison.

This is the first expansion of the core MoneySupermarket brand into Europe and will no doubt trigger speculation that other European countries will be next for local language sites.

The obvious question is whether the travel meta search element will follow? More than likely by our reckoning.

Whether TravelSupermarket will get into Germany before Cheapflights does is another question.

TravelSupermarket would not comment this morning on any plans for global domination expansion overseas but admitted it is always looking at new opportunities. Quite...

Kevin May, editor, Travolution

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4 comments:

mlf said...

makes perfect sense to me. kayak in france. sidestep looking as well. and cheapflights of course.

funny market though, germany.

Anonymous said...

seems that icero.de is offline. Perhaps moneysupermarket.com terminates its international expansion...

Travolution Blogger said...

Anonymous: looks ok this end. 21:00 on 11 March 2008.

Anonymous said...

still offline....
How can this happen?