Friday, November 11, 2005

Price comparison site to build blogging community

Cheapflights is looking to develop a blogging community with the launch of section on its website featuring the latest travel news, airport information and special offers.
Flight News – accessible through news.cheapflights.co.uk - will enable users to comment on any item that appears on the site and share information with fellow travellers.
The site, described as totally non-commercial, can also be broken down in to specific carrier news with links to websites.
Cheapflights, which has launched a UK and US version of the blog section, said the aim is to create a totally independent information channel and give consumers another reason to begin their flight search with the company.
Director of business development Liz Faherty said: "The introduction and widespread use of blogs are providing consumers with an invaluable tool for initial research on a variety of subjects. It is providing web users with completely independent advice."
She claimed price comparison sites are "leading the way" in developing the industry’s online presence with the new blog service taking the it "one step further."
Around 500 items have already been loaded onto the site. Comments and items will be updated daily.

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